The Holiday Content Blueprint - How to Use Hyper-Local Content to Become the Go-To-Agent in Your Market
Event Details
LOCATION: IN-PERSON AT SMDRA
CE CREDIT: 0 CE
COST: Members Free / $30 Others
INSTRUCTOR: Jay Manansala
CLASS DESCRIPTION: Most agents post listings, market updates, and just-listed graphics. The agents who stand out become known for keeping people connected to their communities. In this session, you’ll learn how to use holiday events, local businesses, seasonal activities, and community happenings to create content that attracts attention, builds trust, and keeps you top of mind. You’ll leave with a practical framework for creating hyper-local content that positions you as the go-to resource in your market during the holidays and throughout the year.
What You’ll Learn
• How to identify hyper-local content opportunities in your market
• Why community-focused content often outperforms traditional real estate posts
• Content ideas built around holiday events and seasonal activities
• Simple photo and video strategies you can create with your phone
• How to create engagement without sounding promotional
• Ways to turn local content into conversations and relationships
• A repeatable system you can use year-round
Attendee Takeaways – Attendees will:
• Walk away with dozens of content ideas
• Create a framework for finding content in their own communities
• Increase visibility in their target neighborhoods
• Strengthen relationships with consumers and local businesses
• Differentiate themselves from competing agents
• Gain confidence creating simple social media content
• Learn how community-focused content can lead to future business opportunities