Pricing Strategy Advisor - PSA Certification

LOCATION: ONLINE ZOOM FORMAT
CE CREDIT: 6 CE
COST: $129 Members / $159 for Others
INSTRUCTOR: Rich Sands

CLASS DESCRIPTION: The Pricing Strategy Advisor (PSA) certification is specifically designed to enhance your skills on pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions they often have about home values.

Determining property values depends more than ever on professional expertise and competence, the best use of technology, and approaching the pricing assignment from various perspectives. Enhance your skills in pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions they often have about home values with the PSA certification.

The key to competitive home pricing is becoming proficient at comparative market analyses (CMAs). In this class, you will learn how to evaluate the existing real estate market to take the guesswork out of pricing homes.

You will learn:

• Determine the market-based value range of a home
• Compile a CMA report for proper presentation
• Hone your pricing skills and practices
• How to work with appraisers
• How to adjust comparables
• The purpose and benefits of CMAs and how to guide clients through them
• How to identify appropriate comparables and where to find the information
• Terminology of pricing and valuation
• The Code of Ethics as it relates to pricing
• The role of supply and demand in pricing
• Specific challenges and special situations in making adjustments

Visit https://www.nar.realtor/education/designations-and-certifications/pricing-strategy-advisor-psa to learn how to earn the PSA Certification